
Macs reach 14% of U.S. Market, Propelled by MacBook Air
From The MacObserver
The NPD Group said Macs reached 14 percent of the U.S. computer market in February. That's up from 9 percent in February last year. Notebooks did particularly well, and sales were boosted by the MacBook Air which did not appear to cannibalize other products.
"The MacBook and MacBook Pro did pretty well and made a smooth transition to the Penryn," said Stephen Baker, an NPD analyst. "And Apple got a nice bump from the MacBook Air."
The MacBook Air accounted for about 20 percent of Apple's notebook sales last month. "It looks like the Air is giving Apple an incremental volume opportunity," Mr. Baker said. Apple's sales for February were three times the growth rate for other laptop sales in the U.S.
"Regardless of the month, when Apple comes out with new products, they get a big bump in sales," Baker said. "They're just much more focused when they have a new product to announce."
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