Apple committed to Final Cut

From Macworld UK
Apple has moved to dismiss rumours that it plans to abandon its video products. These rumours first emerged when the company confirmed it had no plans to exhibit at NAB. But the rumours are false, said Richard Townhill, Apple’s director of marketing for professional video applications.

"I can categorically state, on the record, that is not the case," he told TVB Europe, adding that the company recently sold its millionth Final Cut Pro license.

The report continues to explain that Apple took 49 per cent of the US professional editing marketing (Avid took just 22 per cent) last year.

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