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author: Matty Simmons ASIN or ISBN-10: 0312552262 binding: Hardcover list price: $25.99 USD amazon price: $16.80 USD

In 1976 the creators of National Lampoon, America’s most popular humor magazine, decided to make a movie. It would be set on a college campus in the 1960s, loosely based on the experiences of Lampoon writers Chris Miller and Harold Ramis and Lampoon editor Doug Kenney. They named it Animal House, in honor of Miller’s fraternity at Dartmouth, where the members had been nicknamed after animals.

Miller, Ramis, and Kenney wrote a film treatment that was rejected and ridiculed by Hollywood studios—until at last Universal Pictures agreed to produce the film, with a budget of $3 million.

A cast was assembled, made up almost completely of unknowns. Stephen Furst, who played Flounder, had been delivering pizzas. Kevin Bacon was a waiter in Manhattan when he was hired to play Chip. Chevy Chase was considered for the role of Otter, but it wound up going to the lesser-known Tim Matheson. John Belushi, for his unforgettable role as Bluto, made $40,000 (the movie’s highest-paid actor).

For four weeks in the fall of 1977, the actors and crew invaded the college town of Eugene, Oregon, forming their own sort of fraternity in the process. The hilarious, unforgettable movie they made wound up earning more than $600 million and became one of America’s most beloved comedy classics. It launched countless careers and paved the way for today’s comedies from directors such as Judd Apatow and Todd Phillips.

Bestselling author Matty Simmons was the founder of National Lampoon and the producer of Animal House.

author: Jeff Carlson ASIN or ISBN-10: 0321820185 binding: Paperback list price: $24.99 USD amazon price: $15.74 USD

The iPad Has Earned a Place in Your Camera Bag!Apple's popular iPad tablet is an incredibly useful tool for photographers on the go. Instead of hauling a laptop on the road or to a photo shoot, you can tuck the lightweight iPad in your camera bag and take advantage of its large screen, third-party apps, and online access to effectively complete and share your work.Novice to pro shooters will discover everything that the iPad has to offer with simple step-by-step instructions and real-world advice for:

• Importing and copying photos from memory cards using the iPad Camera Connection Kit, then uploading and backing up to iCloud Photo Stream or Dropbox.
• Organizing and rating images and assigning tags in the field, and integrating them later with Adobe Photoshop Lightroom on your computer.
• Editing photos with Photogene, Snapseed, and other image adjustment tools.
• Editing video clips in iMovie, creating slideshows, rough cuts, and more.
• Using portfolio software to create and deliver impressive iPad presentations for prospective clients.

Photographers will learn other clever uses for iPads including triggering the camera shutter remotely, using the screen as a fill flash, calculating depth of field, tracking outdoor light conditions, storing camera manuals as PDFs for quick reference, and other handy at-your-fingertip resources to complement your particular shooting style.A bonus online chapter with additional coverage for the new iPad–including iPhoto and Photoshop Touch apps–is included with purchase. The iPad is a powerful photography tool and this guide will help every photographer take advantages of its full capabilities!

ASIN or ISBN-10: B0036TGGJQ binding: Office Product list price: $199.00 USD amazon price: $174.99 USD

Share a printing network, using built-in Ethernet, and save office space with the compact size. Print high-quality documents with bold text and sharp images, using Original HP print cartridges. Send and receive faxes from your PC, using the 33.6 kbps fax. Print documents at up to 19 ppm letter/18 ppm A4. Start printing fast with Instant-on Technology. Install in a flash on your PC or Netbook—without a CD—using HP Smart Install. Set up and start printing fast with an easy-to-use control panel. Copy a duplex ID onto one page with ID Copy. Connect the MFP directly to a PC or Netbook via the included Hi-Speed USB 2.0 port. Ensure reliable printing with an HP all-in-one print cartridge. Easily replace it with HP SureSupply

ASIN or ISBN-10: B003739DVY binding: CD-ROM list price: $299.99 USD amazon price: $114.98 USD

With the Adobe 65064073 Photoshop Lightroom 3 Software, create superb image quality that captivates viewers with its state-of-the art editing tools and easy-to-use management functions. Achieve clean, natural-looking results at any ISO with its noise reduction technology, eliminate image distortion with the non-destructive perspective correction, control the roughness of the images with the film grain control feature, and get perfect-looking images and reduce lens defects such as chromatic aberration, geometric distortion and vignetting with the lens correction feature. Moreover, you can make use of its interactive and integrative features. You can easily edit images from DSLR cameras, create customizable print layouts, and share your presentations via online or file transfers. Lastly, for an artwork that is yours, use its watermarking technology to embed logos and labels on your artistic creations.

author: Ken Segall ASIN or ISBN-10: 1591844835 binding: Hardcover list price: $25.95 USD amazon price: $16.02 USD

Apple is the world's most iconic company. It creates products that people fall in love with - and then markets them with spectacular success. Ken Segall has been behind much of that marketing for many years. He created the 'i', encouraged us to 'Think Different', and in the process played a key role in Apple's resurrection. Now he gives us a rare insight into one of the core principles that drive's Apple's success: simplicity. Inspired by Steve Jobs, this is an obsession that starts at the top of Apple and cascades throughout the entire global organisation. It dictates the way Apple is structured, the way it innovates and the way it speaks to its customers. Simplicity is a guideline, a style, a goal and a measuring stick. In "Insanely Simple" Ken brings the principles of simplicity to life in the context of milestone moments in Apple history. He explains how the religion of simplicity led Apple to enter new markets and humble competitors many times its size. And he provides principles that readers can use in their own careers and companies. We can all learn something from Apple. The power of simplicity can help anyone stand out in a complicated world.

ASIN or ISBN-10: B001FA1NK0 binding: Electronics list price: $99.00 USD amazon price: $99.00

The sleek new Apple TV is small in size but big on entertainment. Rent from the largest selection of HD movies or rent TV shows in HD, commercial free. Stream directly from the huge catalog of Netflix titles. Watch your favorite YouTube videos. And enjoy music and photos from your home computer on your home theater system. All you need is a single HDMI cable to set it up.

author: Walter Isaacson ASIN or ISBN-10: 1451648537 binding: Hardcover list price: $35.00 USD amazon price: $16.85 USD

From bestselling author Walter Isaacson comes the landmark biography of Apple co-founder Steve Jobs. In Steve Jobs: A Biography, Isaacson provides an extraordinary account of Jobs’ professional and personal life. Drawn from three years of exclusive and unprecedented interviews Isaacson has conducted with Jobs as well as extensive interviews with Jobs’ family members, key colleagues from Apple and its competitors, Steve Jobs is the definitive portrait of the greatest innovator of his generation.